Research shows that blogging could increase your sales by as much as 70%. Recent studies in to how blogs affect business have shown that writing a blog on a monthly basis can increase lead generation by nearly 50%, and doing … Continue reading
Archive for Web Design
Why you need to update your website
If you want to get your website high in the search engines then you need to update your site on a regular basis. Maybe your site doesn’t change because you can’t edit it yourself. Or you are too busy to … Continue reading
Are you making the most of Google Places?
If you are a company looking to generate business on a local level (a town or perhaps a county) then you need to make sure that you get your Google Places listings up to date with the right content to … Continue reading
Mobile Websites
Whilst modern touch screen phones and tablets can handle most websites some can still be difficult to read on a small screen. If you are considering a website makeover you should think about making it mobile friendly. One option would … Continue reading
Links That Google Doesn’t Like
Scoring well on Google’s rankings is a complex business. There are many factors to consider including your domain name, the descriptions & keywords embedded on web pages and the actual content on your website. You should add links to that … Continue reading
“Sticky” Web Pages – Create Content
Above all else, any website is only as good as its content and content is the key to a sticky site. If there is nothing interesting to read or look at, there is no reason for your audience to visit … Continue reading
“Sticky” Web Pages – Build Community
When you create an on-line community, big or small, you give your readers something to belong to. The internet is a very impersonal, and anything you can do to make your site more personal for your readers will make them … Continue reading
“Sticky” Web Pages – Listen to Your Readers
Your readers are your audience. They are your new or repeat customers, the people who buy your services and/or products, click on your links and generate your income. What are they saying? The first step is to make sure that … Continue reading
“Sticky” Web Pages
It has been said that ‘dot com’ companies spend 70% of their marketing budget on getting new customers and only 5% on keeping them on their website once they are there. This can be fatal. It is easy to concentrate … Continue reading
Web Content strategy
Content strategy is absolutely key in online marketing and a subject that deserves a lot of attention. If you have no strategy for your content, your site is doomed from the start. The web is full of stagnating brochure sites … Continue reading
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